{"id":4318,"date":"2021-03-23T05:44:13","date_gmt":"2021-03-23T05:44:13","guid":{"rendered":"https:\/\/thenewzbiz.com\/?p=4318"},"modified":"2021-03-23T05:44:13","modified_gmt":"2021-03-23T05:44:13","slug":"cardekho-omg-survey-66-customers-ready-to-buy-electric-vehicles","status":"publish","type":"post","link":"https:\/\/thenewzbiz.com\/?p=4318","title":{"rendered":"CarDekho OMG Survey : 66% customers ready to buy Electric Vehicles"},"content":{"rendered":"

The Newz Biz Team, PUNE<\/strong><\/p>\n

An increasing number of Indian customers are willing to buy electric vehicles, according to a CarDekho OMG survey. CarDekho, the leading auto-tech firm,todayreleased the Electric Vehicle Customer Awareness Study in association with and OMG (Omnicom Media Group) a leading global advertising & marketing company.<\/p>\n

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The survey was conducted with a broad objective of understanding the current state of consumer awareness,interest and apprehensions related to electric vehicles.<\/p>\n

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Of late, the government has been making a determined push towards electric mobility. The Union Minister for Road Transport & Highways, Mr Nitin Gadkari recently asked the EV manufacturing industry to shift towards indigenous battery technologies while assuring the industry that the Government will provide all possible assistance. This is a clear indication of the Government\u2019s intention to promote the EV industry, with self-reliance at the core.The OEMshave already introduced several EV 4-wheeler models in the market.<\/p>\n

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At present, EVs contribute less than 1% of total vehicles sold, but has the potential to scale up to 5% withina few years. In 2019-20, about 3.8 lakh electric vehicles were sold in India of which 58% were low-speed E3Wand 40% E2W.<\/p>\n

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According to the survey, 66% of customers are willing\u00a0to buy Electric Vehicles, out of which\u00a053%said they were strongly inclined to go electric. Among those surveyed, 13% are not yet ready for the transformation whereas 19% decline to go either way.<\/p>\n

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Further,\u00a068% of the customers showed their concern towards the environmentand believe switching to EVs will\u00a0help reduce air pollution, whereas\u00a011% & 6%of respondents considered\u00a0driving pleasureandlower maintenance costas the main reason for considering a shift to EVs.<\/p>\n

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The unique opportunity created by the EV segment also comes with a few\u00a0challenges.\u00a043%of respondents stated that\u00a0frequent recharging\u00a0will be a big concern,\u00a020%\u00a0raised\u00a0concerns on the reliability of EVs during long drives\/ inter-city travel, while\u00a016%\u00a0considered inadequate\u00a0infrastructure\u00a0(charging stations) a bigger hurdle. Nearly\u00a012%of those surveyed said that pricing was an important consideration.<\/p>\n

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The core objective of this survey was to gauge the consumer psyche and understand what sort of information or services from automobile OEMs could help in the buying decision. Respondents suggested manufacturers\u00a0offer a full list of service stations in any city, \u00a0accessories for easy and fast home-charging, and\u00a0anextended service warranty assurancefor the car.<\/p>\n

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The survey was conducted across India among potential 4W vehicle buyers. Almost 40% of the respondents own anSUV and 29% own a hatchback, followed by 25% owning sedans.<\/p>\n

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The Newz Biz Team, PUNE An increasing number of Indian customers are willing to buy electric vehicles, according to a CarDekho OMG survey. CarDekho, the leading auto-tech firm,todayreleased the Electric Vehicle Customer Awareness Study in association with and OMG (Omnicom Media Group) a leading global advertising & marketing company. The survey was conducted with a […]<\/p>\n","protected":false},"author":2,"featured_media":4319,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,505],"tags":[1151,1152],"class_list":["post-4318","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news","category-press-releases","tag-cardekho-omg-survey","tag-omg"],"_links":{"self":[{"href":"https:\/\/thenewzbiz.com\/index.php?rest_route=\/wp\/v2\/posts\/4318","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thenewzbiz.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thenewzbiz.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thenewzbiz.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/thenewzbiz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4318"}],"version-history":[{"count":1,"href":"https:\/\/thenewzbiz.com\/index.php?rest_route=\/wp\/v2\/posts\/4318\/revisions"}],"predecessor-version":[{"id":4320,"href":"https:\/\/thenewzbiz.com\/index.php?rest_route=\/wp\/v2\/posts\/4318\/revisions\/4320"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thenewzbiz.com\/index.php?rest_route=\/wp\/v2\/media\/4319"}],"wp:attachment":[{"href":"https:\/\/thenewzbiz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4318"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thenewzbiz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4318"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thenewzbiz.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4318"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}